Secrets of Success Blog

My Secrets of Success Blog is updated regularly with key issues and insights about running a modern day business. These blogs are relevant to businesses of any size and industry. The topics cover many of the things that I would have liked to know when first starting out in business. Happy reading…

Growing Your Business in Uncertain Times

“It’s difficult out there.” “I don’t know what’s going to happen and I’m worried.” “I’ve never had to operate in such uncertain conditions.” “Everyone is feeling the pinch, people are…

The Perfect Elevator Pitch – Make your business stand out from the rest in 60 seconds

You only get one chance to create a first impression. That initial impression will set the scene for how potential customers view and continue to view your business in the years to come.

How to Increase Efficiency in Your Business by Outsourcing

Like me, I’m sure you’ve noticed a common theme recently to catch-up conversations, that ‘…things have changed in the post-COVID-19 world’. 

Be Responsive to your Customers

Many B2B and Tourism operators have a variety of customers (activity, accommodation, restaurants, transport etc.). The building industry is full of B2B operators that need to continually manage communication with their customers.

Coronavirus – the Need to be Flexible

The Coronavirus developments are bad news for many of us.

The speed at which things are developing is having negative global affects on most sectors – Tourism, Education, Business Exports and Imports, the Stock Market, Investment Plans, Journalism, International Political, Cultural Business Events and Sports Events to name a few.

Focus on the Good

Yes! Summer is finally here and it feels sooooooo good!

External Market Forces

Following last week’s blog highlighting a number of ‘uncertainties’ that we will all face, this week, I am highlighting some of the issues ahead in 2020.

Operating in a Soft Market

Change, uncertainty, insecurity, tension, lack of sleep – it’s all on – locally, nationally and around the world.

Loss Prevention

It is hard enough to make a decent living from owning and running an SME, without having to deal with theft, fraud, pilferage or other forms of illegal loss.

The Role of Data and Metrics

From a local perspective; Tourism, Retail, Hospitality and Building will all have different sets of key metrics that should be measured, managed, analysed, reviewed and actioned.

Reducing Expenses

In the life of a Business there are times when you may want to reduce expenses.

Increasing Revenue

In the life of a Business there are times when you want to Increase Revenue – take advantage of the marketplace, to counter moves by the competition or to help pay for new capital as part of your business plan – and so on.

Why your business must have a USP

A Unique Selling Proposition (USP) refers to the Unique Benefit that your product or service has, to enable it to stand out from the competition.

Do local Geo/Politics affect your business?

Domestic politics can affect your business – with thanks to Audrey Young, Political Editor, NZ Herald, and other commentators, I note below some current issues facing the Labour led coalition that could very well affect your business.

What’s in store in 2019?

At the moment the media is full of information and opinion about what will happen around the world in 2019. The views cover a wide spectrum of issues that could affect your business – Political, Economic, Social, Environmental, Fiscal and so on.

The Mice Ate It

Last week we talked about developing a strategic plan which is a major step towards building a sustainable business. This week we’re looking at ways to put that strategy to work and make sure it doesn’t end up gathering dust on your bookshelf or getting chewed by rodents.

Get Yourself A Plan

“If you fail to plan, you’re planning to fail.”

Big Brother Is Helpful

If you’re running a business, there’s no point in being afraid of “The Man” – the Government already knows who you are and they’ve got all the info they need about you. This makes Government agencies a treasure trove of up-to-date information and accurate, free advice.

Data is Gold

In my last blog, I wrote about the need for quantifiable data to be able to measure various aspects of your business so you can manage it effectively.

Measure it, Manage it

Years ago when I lived in England I was advised to buy a house – something I’d never seriously contemplated. I wasn’t sure but out of interest I did the numbers. I was young but I’d also been advised to investigate the economics properly.


Don’t Read This Article…

Stay Focused

Remember the fate of the cruise ship Costa Concordia? It ended up capsized on rocks off the Italian coast just north of Rome.

Integrity is Important

“Real integrity is doing the right thing, knowing that nobody’s going to know whether you did it or not.” Oprah Winfrey Integrity is defined as “the quality of being honest…

Keep Persevering

No one ever said running or owning a business would be easy. Change goes on all the time. You need to adapt, adjust, learn and be able to read the…

Listen. Don’t Talk.

“When you are talking you are only repeating what you already know. But, if you listen, you may learn something new.” The Dalai Lama Listening can be harder than talking…

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